By: Johana M. Caba, M.A.
How often should you post on social media? This is a question that will always vary. Some people say to post multiple times per day on every platform while others will say once a week is fine. The truth is that it depends on both the platform you are using and your audience. Below is an infographic of recommended posting frequency for different social media platforms. 
You should always research your audience before deciding on a posting schedule Depending on the industry, your audience, and the platform, you will need to adjust your frequency. The most important thing you should remember is that the formula that works well for one brand or person, is not going to work exactly the same for someone else. It will always depend on your industry, audience, and the platform. If you have more questions, comment below and I will help you.
14 Comments
2/18/2021 09:49:12 am
Holy moly! 1-3 IGTV's a week?! It took me forever to film 4 throughout the whole month of December haha. Super interesting! Thanks for sharing x
Johana
2/18/2021 10:57:04 am
Yes, that's what Instagram says. It's not realistic unless that's your job. It really does depend on your industry and your audience.
Jodie | That Happy Reader
2/18/2021 09:56:35 am
This is such insightful information! I really appreciate having these as a guideline. Thanks for sharing!
Johana
2/18/2021 10:57:24 am
Glad you found it helpful! 2/18/2021 10:03:20 am
This is great! I always get confused about how often I should be posting to social media. This gives me a great starting point. Thanks for this!
Johana
2/18/2021 10:57:42 am
Thank you for reading, I'm glad you found it helpful! 2/18/2021 12:45:00 pm
Very valuable post, I would definitely prefer quality over quantity. 2/20/2021 05:53:17 am
Interesting breakdown. That's more than I post on any platforms. It's important to be authentic though. I think it's better to post fewer of the right things than lots of meaningless things! 2/21/2021 09:05:59 pm
Thanks for putting all of this information together! I always wonder how often I should post on these various social media sites so reading this post was helpful to me.
Mind Beauty Simplicity
2/24/2021 07:52:56 am
wow this was very enlightening! i tend to schedule most posts so i keep engagement but also stay present in my day to day life Leave a Reply. |
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