By: Johana M. Caba, M.A.
What is a content calendar? You might have heard of content calendars, editorial calendars and marketing calendars but you might not know what those terms mean. Well, a content calendar, editorial calendar or marketing calendar are used in the marketing and public relations industries to create strategic plans for businesses and and individual clients. By definition, a content calendar is a publishing schedule that is used by bloggers, businesses, and other organizations to plan and publish content across different media outlets like magazines, blogs, social media, newsletters and newspapers. If you have never heard of these terms, then you might not know where to start. As a new blogger, content creator or small business it is important for you to develop a content calendar to plan, create and publish content throughout different media outlets to aid you in your promotional strategies. Below are some tips on creating your first content calendar and if you want the full guide, you can purchase it at the end of this post for $8 USD. We also have a FREE Beginners Guide to a Public Relations Plan for Small Business and Bloggers which you can get right now in your inbox by subscribing to our newsletter.
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